INTRODUCING BETA BY STH BNK

A TESTING AREA FOR THE FUTURE

We live in an age of turbulence and ecological uncertainty. We are conscious consumers who seek meaning; yet the places where we shop are no longer fit for purpose. We want experiences rather than transactions, circularity instead of waste, the way forward not the past. Welcome to BETA, a revolutionary testing area for the future.

BETA invites the public to participate in a series of live and ongoing experiments exploring the future of spaces outside traditional brick and mortar limits. Experiential and immersive, these unique and innovative events transcend expectations to reimagine a radically sustainable future, redefining luxury for a new generation.

Merging physical and digital, art and technology, design and data, BETA takes over an abandoned city building at the STH BNK site and transforms it into a dynamic lab platforming an ecosystem of experiences that celebrate individuality, diversity and creative expression.

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Curated, unique, constantly adaptive. Unlike anything Melbourne has ever seen. Immerse in BETA’s diverse programming over a three-level space where physical and digital collide. Shapeshifting interiors allow for endless possibilities. Free-flowing thought and real-time research & development plays out the brave and boundless ideas that will shape tomorrow.

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